National Lottery Bulgaria has announced its agreement with Scientific Games to launch a new digital gaming service for Bulgarian customers.
Scientific Games has released an initial set of nine online slots with lottery such as 88 Fortunes, Giant’s Gold and Rainbow Riches.
National Lottery Bulgaria reports that the games generated over €500,000 in sales within 24 hours of the launch.
National Lottery Bulgaria and Scientific Games both plan to offer further Scientific Games offering to the portfolio before the end of Q1 2019, with the aim of attracting a wider audience and increasing player engagement.
National Lottery Bulgaria managing partner Milen Ganev said:
“Scientific Games’ digital products have proven an excellent fit for National Lottery Bulgaria, outperforming our expectations within the first 24 hours of launch. Our players are engaging with the games immediately, and we see demand and repeat gameplay growing every day.”
Steve Schrier, chief commercial officer, digital, at Scientific Games, added:
“Our success in regulated European markets is made possible by customers like National Lottery Bulgaria, who seek to give their players a world-class and responsible gaming experience. We’re thrilled to work with them on additional game launches over the coming months, and we look forward to being a part of their success.”