Yggdrasil Gaming deals with Genting to supply its industry-leading casino slots to global multi-channel operator.
As Yggdrasil Gaming deals with Genting, Genting UK, part of the international Genting group of companies, will offer its online players Yggdrasil’s full games catalogue, including the highly successful Vikings series.
In addition to the library of top-performing titles, Genting will benefit from BOOST®, Yggdrasil’s proprietary suite of in-game promotional tools, providing in-game tournaments and leader boards, configurable cash races, and gamification features proven to increase player retention and engagement.
Both parties anticipate integrating further Yggdrasil products as the stages of the partnership evolve.
Yggdrasil CEO Fredrik Elmqvist said:
Genting has operated casinos around the world for more than 50 years. It owns and manages more than 40 premises in the UK, including Crockfords and The Colony Club. GentingCasino.com features more than 300 online slots as well as casino games including blackjack and roulette.