The LeoVegas Group improves its offering in the UK market with the launch of BetUK as a new sports betting brand.
BetUK will be LeoVegas Group’s first brand with sports betting as the primary focus. The launch will include sponsorship of the football club Swansea City AFC, for which BetUK is the official jersey sponsor.
Gustaf Hagman, LeoVegas Group CEO, said:
About LeoVegas Group:
LeoVegas was founded in 2012 by Gustaf Hagman and Robin Ramm-Ericson based on the realization that smartphones will revolutionize the world and have since incessantly worked on creating the greatest gaming experiences on mobile devices. Today, LeoVegas Group has more than 700 employees and is one of the leading mobile gaming companies in Europe.