Inspired Entertainment has expanded its offering into the Finnish market after securing a new deal with Veikkaus.
Veikkaus, which is owned by the Finnish State, operates as the Finnish National Lottery and holds an exclusive gambling licence on lottery and casino games along with sports and horse betting.
Finnish punters will now have the opportunity to access seven Inspired virtual sports including ‘Rush Cycling’, Rush Dogs 2’, ‘Rush Football 2’ and ‘Rush Horses’.
Veikkaus vice-president sports, horses and table games, Sami Kauhanen, said: “We are committed to bringing our customers the most entertaining and engaging betting products available, and we are certainly achieving this with the addition of seven new Virtual Sports from Inspired’s varied portfolio.”
“Our virtual sports products are renowned for their world-class quality and ability to be easily integrated into existing sports betting platforms, and we are proud to be the Finnish National Lottery’s preferred partner,” added Steve Rogers, chief commercial officer, digital games at Inspired.
The move comes after the company earlier last week announced that it has gone live with additional three operators in the US state of New Jersey.
Inspired has now launched with Golden Nugget, Caesars and Resorts, with the intention to also go live with Bwin Borgata and Pala Interactive in the near future.