Yggdrasil Gaming deals with Marathonbet

Yggdrasil launches white-label development studio

Casino News Today Online

Yggdrasil Gaming has confirmed the launch of Yggdrasil White Label Studio, a ground-breaking new concept which will allow operators to leverage the provider’s development expertise to create bespoke online slots content.

Operators that use the new studio will be assigned a dedicated team which will produce fully customised, exclusive content based upon Yggdrasil’s award-winning technology platform and promotional tools.

Customers will require minimal technical competence in games design, with White Label Studios handling the construction of the game client, provision of the remote game servers, performance, testing, translation and certification.

All products will be built to the company’s usual standards, including the provider’s innovative graphic design. Operators will also gain access to all current and future promotional tools, such as BOOST and BRAG.

White Label Studios could even make it possible for a provider to port to operator’s games onto Yggdrasil’s iSENSE 2.0 platform to bring the games all the benefits and promotional support of native Yggdrasil titles.

Yggdrasil CEO Fredrik Elmqvist said: “Yggdrasil White Label Studios allows us to make a strategic commitment with operators where we both focus on what we know best. An operator knows its customer base, brand and strategy better than anyone else, and we can now enable and deliver on that with our industry-leading platform and developmental expertise.

“Exclusive and customised content is a key differentiator for operators, and it is far more cost-efficient for operators to work in partnership with Yggdrasil to develop this type of content.

“White-label solutions have proved extremely popular in this industry when it comes to platform provision, but this is the first time anyone has offered white-label game design. It is going to revolutionise the way slots are developed.”

Yggdrasil’s game portfolio of licensed slots consists of a wide variety of popular casino games, such as Bicicleta, Wicked Circus, Joker Millions and Monkey King.

Yggdrasil launches white-label development studio was last modified: September 16th, 2016 by Casino News Today